My name is Hannah Lichwalla, and I’m a Chicago-based designer. I earned my degree in Visual Communications from Loyola University Chicago, where I developed a strong foundation in design theory, visual communication, and creative problem-solving.

My design career began in floral design, an experience that shaped my understanding of form, balance, color, hierarchy, movement, and composition. Working within that medium strengthened my ability to thoughtfully construct visual experiences and translate abstract concepts into cohesive designs. I later brought this perspective into graphic design, applying these principles across branding, marketing, packaging, and visual communication.

My experience includes developing brand identities, creating strategic visual content, supporting marketing initiatives, managing social media campaigns, and designing materials that strengthen brand recognition and audience engagement. I approach each project with a combination of conceptual thinking, technical skill, and attention to detail. I’m driven by creating purposeful, refined design solutions that communicate clearly, support broader brand objectives, and leave a lasting visual impression.